Insights
Strategy & Transformation
Digital transformation doesn't mean replacing everything at once. A practical framework for making strategic lending improvements that compound over time without disrupting operations.
10
Lead Generation & Conversion
Rate tables are everywhere on bank websites. Why they consistently underperform — and what replaces them when institutions get serious about converting lending traffic.
7
Strategy & Transformation
Digital transformation doesn't require a massive project. Why institutions that improve incrementally outpace those waiting for the perfect moment to start.
7
Compliance & Accessibility
What WCAG 2.2 Level AA compliance means for financial institution websites, where calculators most commonly fail, what a compliant implementation looks like, and how vendor selection determines your accessibility risk exposure.
18
Mortgage Lending
Conventional, FHA, VA, USDA — most borrowers can't navigate mortgage options on their own. How to guide them to the right product before a competitor does it for you.
9
Implementing & Integration
Why the SEO concerns around iframe calculators are largely misunderstood — and what the delivery model means for your institution's digital strategy.
12
Implementing & Integration
Platform-specific implementation guidance for the Fintactix Smart Embed system — step-by-step for each CMS environment, with troubleshooting for the issues that come up most often.
13
Lead Generation & Conversion
Most borrowers don't convert in one session. How save-and-return functionality keeps prospects engaged across multiple visits — and why it is one of the highest-leverage conversion tactics available.
7
Mortgage Lending
Everything digital marketing and web teams need to know about mortgage calculator strategy — which tools to deploy, where to place them, how to measure their impact, and what separates a calculator program that converts from one that just exists.
7
- ‹ previous
- 4 of 9
- next ›